A.F.C. Telford United



A.F.C. Telford United is a football club based in Telford, Shropshire, England. The club were formed after Telford United folded due to financial problems. Currently members of the National League North, the sixth tier of English football, they play home matches at the New Bucks Head in Wellington, part of the new town of Telford. Their colours are white with navy blue and red trim.

History
Telford United, then playing in the Football Conference, experienced severe financial difficulties towards the end of the 2003–04 season following the collapse of the Miras Contracts business of chairman and sole shareholder Andy Shaw. The club went into administration, and although supporters raised around £50,000 in two months, the club's debts totalled over £4 million, resulting in liquidation on 27 May 2004.

On the same day, Telford United Supporters Limited announced that a new club would be formed, which was named A.F.C. Telford United; a new club motto, numquam obliviscere (never forget) was also adopted. In June the new club were placed in Division One of the Northern Premier League by the Football Association. Bernard McNally was appointed as manager and a new squad assembled.

The club's first season saw them finish third in Division One, qualifying for the promotion play-offs. After beating Eastwood Town 1–0 in the semi-final, they defeated Kendal Town 2–1 in the final to earn promotion to the Premier Division. The attendance of 4,215 for the final was a club record.

The following season saw the club finish tenth. During the season, McNally was replaced as manager by Rob Smith. In 2006–07 the club finished third, having missed the chance to win the league when they lost 2–1 at home to eventual champions Burscough on the final day; the attendance of 5,710 being a new club record. However, they qualified for the promotion play-offs, and a 2–0 win over Marine in the semi-final, they defeated Witton Albion 3–1 to earn promotion to the Conference North.

The 2007–08 season saw Telford finish second in the Conference North, again qualifying for the playoffs, in which they lost 4–0 on aggregate to Barrow. The 2008–09 season resulted in a fourth-place finish and another play-off campaign. After beating Alfreton Town 5–4 on aggregate in the semi finals (a 2–0 win at home and a 4–3 defeat away), they lost 1–0 to Gateshead. The season also saw them reach the first round of the FA Cup for the first time, where they were drawn at home to Football League club Southend United. Following a 2–2 draw, the club lost 2–0 in the replay. In the FA Trophy they reached the semi-finals, losing 4–2 on aggregate to York City. However, they were victorious in the Conference League Cup, beating Forest Green Rovers 3–0 on penalties after a 0–0 draw.

In 2009–10 the club finished eleventh in the league, resulting in the sacking of Smith and his replacement with Andy Sinton. Sinton's first season saw them finish as runners-up again. In the play-offs they defeated Nuneaton Town 3–2 on aggregate in the semi-final, before beating Guiseley 3–2 in the final with an injury-time winner by Phil Trainer, earning promotion to the Conference National. They also reached the first round of the FA Cup again, losing 3–1 at home to Lincoln City.

The 2011–12 season saw them finish twentieth, one place above the relegation zone. Another appearance in the first round of the FA Cup resulted in a 4–0 defeat at Chelmsford City. Sinton left the club mid-way through the following season, and was replaced by Mark Cooper, who remained in charge for only six games, before resigning to take a coaching role at Swindon Town. He was replaced by Graham Hyde, who lasted just two games, resigning after a defeat to Macclesfield Town. John Psaras took over for the remainder of the season, which saw them finish bottom of the division and be relegated to the Conference North. Liam Watson was appointed as manager in May 2013.

In 2013–14 the club won the Conference North, earning an immediate return to the Conference Premier. However, the following season Watson was sacked in December with the club bottom of the division and replaced by Steve Kittrick. They eventually finished 23rd, resulting in relegation back to the North division. However, the season also saw them reach the second round of the FA Cup for the first time; after beating Basingstoke Town 2–1 in a first round replay, they lost 1–0 at Bristol City. In August 2015 Kittrick was sacked and Rob Smith returned for a second spell as manager.

Stadium
AFC Telford United play their home games at the New Bucks Head. The ground was renamed following renovation in 2000, having previously been known as the Bucks Head. During the renovations Telford United played with only two terraces in operation, with a small temporary stand situated on what is now the East Terrace and portable cabins in the car park were used for changing rooms. It had previously been home to Wellington Town and Telford United.

The ground has a capacity of 6,380 of which 2,220 is seated and 4,800 covered. The club's record attendance at the ground is 4,215 for the 2005 Northern Premier League Division One play-off final against Kendal Town.

Non-playing staff

 * Manager: Rob Smith
 * Assistant manager: Larry Chambers
 * Goalkeeper coach: Andy Pryce
 * Coach: Gavin Cowan
 * Head of Youth: Luke Shelley

Honours

 * National League
 * North division champions 2013–14
 * League Cup winners 2008–09
 * Supporters Direct Cup
 * Winners 2010–11
 * Shropshire Senior Cup
 * Winners 2008–09, 2013–14, 2016–17

Records

 * Record home win: 6–0 vs Scarborough Athletic 16 November 2013 (FA Trophy 3rd Qualifying Round)
 * Record away win: 7–0 vs Runcorn 17 April 2006.
 * Record home defeat: 6–0 vs Brackley Town, National League North, 7 March 2017
 * Record away defeat: 6–1 vs Guiseley 1 April 2014, 5–0 vs FC Halifax Town 20 September 2014
 * Record home crowd: 5,710 vs Burscough 28 April 2007
 * Unbeaten run 37 games, 21 January 2006 to 9 December 2006
 * Best league finish: 20th, Conference National 2011–12.
 * Best FA Cup performance: Second round, 2014–15
 * Best FA Trophy performance: Semi-final, 2008–09
 * Best Northern Premier League Challenge Cup performance: Third round, 2005–06
 * Best Northern Premier League Chairman's Cup performance: Semi-final, 2004–05
 * Most appearances: Ryan Young, 367, 2007–2014
 * Most goals: Andy Brown, 56, 2008–2012
 * Most goals in a season: Kyle Perry, 23, 2004–05
 * Record transfer fee paid: £5,000, Lee Moore from Tamworth in December 2006
 * Record transfer fee received: £25,000, Duane Courtney to Burnley, August 2005